2021.06.04

Essilor, new official partner of 24 Hours of Le Mans and MissionH24

(Le Mans, June, 4th 2021) – With the next 24 Hours of Le Mans fast approaching (21-22 August), race organizer the Automobile Club de l’Ouest (ACO) is delighted to announce a three-year partnership with Essilor, the ophthalmic lenses world leader, to promote the importance of optimal vision on the road, 24 hours a day.

Up to 90%* of the information needed to make good decisions on the road is related to our eyesight. Optimal vision at every moment is key to enjoy the road safely in all conditions, whatever the means of transportation. Safe mobility therefore calls for the best corrective and protective lenses, 24/7.

As official partner of the 24 Hours of Le Mans and MissionH24, Essilor will offer its expertise to correct and protect the vision of racing drivers and everyday motorists, improve precision and field of vision, adjust to levels of brightness and weather conditions, reduce fatigue, and adapt to night driving – all factors that significantly influence reaction times on the road.

Associating vision with the future of mobility, the partnership agreement includes the MissionH24 program, which aims to create a class for prototypes with an electric- hydrogen powertrain at the 24 Hours of Le Mans in 2024.

Discover the reveal video:

As a key player in sustainable mobility, the ACO and Essilor share a strong commitment to innovation. The 24 Hours of Le Mans represents a testing ground for the mobility of tomorrow, in line with the sustained investment of Essilor in innovative visual solutions, combining performance, endurance, safety and comfort.

Over the next three years, the partnership will involve numerous joint initiatives on the topic of “24-hour vision” through both trackside events and public awareness campaigns, in line with the engagement of both partners for safe mobility.

Further details on the partnership will be released at the 24 Hours of Le Mans on 21-22 August.

*Source: 2012 – Educational Impact & Designs for Thinkings – “Why Visual Tools for Literacy Now. Research and Results”

 


CONTACTS
Automobile Club de l’Ouest
medias@lemans.org

Jean-Baptiste Schmidt
jb.schmidt@lemans.org
Tel.: +33 (0)6 12 27 71 01

Essilor
Corporate Communications
Ginette De Matteis
Tel.: +33 (0)1 49 77 45 02

Media Relations
Maïlis Thiercelin
Tel.: +33 (0)1 49 77 45 02

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