Essilor invested company, DeepOptics, debuts first-ever adaptive focus sunglasses
Called 32°N (pronounced 32 North), the stylish adaptive focus sunglasses are equipped with tunable lenses that switch to reading glasses.
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Discover Nikon Lenswear’s new global advertising campaign!
Nikon Lenswear has revealed a new global brand campaign with a strategic objective of broadening the brand’s appeal beyond its technical prowess. The campaign was launched this month and has been deployed on TV, in stores and on social media.
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EssilorVirtualExperience.com: Best-in-class customer immersive journey!
The ongoing Covid-19 pandemic has definitely had an impact on how Essilor does business with its customers. In this context and in keeping with the Group's strategy, the team at Global Marketing together with the Instruments division, developed a B2B platform to engage eye care professionals virtually.
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Diversity & Inclusive month spotlight: HumanWare, leader in revolutionary assistive technological solutions for the blind and visually impaired
Diversity & Inclusion month is an opportunity to find out more about HumanWare Inc.
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Essilor showcased its latest innovations at Silmo 2019
The latest edition of the optical and eyewear industry’s signature trade fair, Silmo, took place in Paris from 27 - 30 September, giving an opportunity to Essilor Group companies to showcase their inherent strengths.
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Cheers to 90 years of Foster Grant® Sunglasses
Foster Grant® recently celebrated its 90th Anniversary, and to mark the important event, the brand revisited the archives and launched a special anniversary capsule collection of ten sunglasses - each inspired by an iconic decade.
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Varilux® celebrates its 60th anniversary!
This year, Varilux® is celebrating its 60th anniversary: it was in May 1959 that Bernard Maitenaz had created this revolutionary solution. To mark this milestone, the Essilor Group has organized a tribute exhibition for its employees. This is an occasion to reflect on the Varilux® success story.
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Essilor commercial brand: what’s behind the new campaign?
Recently launched in Europe, China and the United States, the new global marketing campaign for Essilor’s commercial brand brings all of its flagship products – Varilux, Eyezen, Crizal – under one umbrella brand: the Essilor brand.
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Essilor’s optical expertise on display at MIDO 2019
The Essilor Group was once again present in full force at this year’s MIDO, one of the world’s largest trade show dedicated to the eyewear sector, with more than 1,200 exhibitors from across the globe.
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Eyezen range is strongly growing with the launch of the new generation of single vision lenses.
After introducing Eyezen™ lenses for people with high visual fatigue symptoms in 2015, Essilor is now launching Eyezen™ Start the new generation of single vision lenses with an ambition to grow the brand and make it the reference on the single vision market.
