Foster Grant® recently celebrated its 90th Anniversary, and to mark the important event, the brand revisited the archives and launched a special anniversary capsule collection of ten sunglasses - each inspired by an iconic decade.
This year, Varilux® is celebrating its 60th anniversary: it was in May 1959 that Bernard Maitenaz had created this revolutionary solution. To mark this milestone, the Essilor Group has organized a tribute exhibition for its employees. This is an occasion to reflect on the Varilux® success story.
Recently launched in Europe, China and the United States, the new global marketing campaign for Essilor’s commercial brand brings all of its flagship products – Varilux, Eyezen, Crizal – under one umbrella brand: the Essilor brand.
The Essilor Group was once again present in full force at this year’s MIDO, one of the world’s largest trade show dedicated to the eyewear sector, with more than 1,200 exhibitors from across the globe.
After introducing Eyezen™ lenses for people with high visual fatigue symptoms in 2015, Essilor is now launching Eyezen™ Start the new generation of single vision lenses with an ambition to grow the brand and make it the reference on the single vision market.
Nearly 900 employees, sales teams, ECPs and lab partners gathered to reflect on 2018 accomplishments and discover how Essilor's mission, people, products and commitment to the industry will help the customers stand out and win with patients in 2019.
Two Essilor Group innovations were honored at Silmo international optics tradeshow: Essilor Instruments’ Vision-R™800, in the Material/Equipment category and BBGR’s BLUV® XPERT, in the Vision category. Congratulations to both teams.
In 2018 Essilor’s strategic-giving fund Vision For Life™ launched a Buy One Give One programme allowing the Group’s e-commerce sites to join its efforts to improve the vision of millions of people in need of a pair of eyeglasses.
An original Eyezen™ lenses campaign from Essilor is showing connected consumers how to live their digital life to the fullest while relaxing their eyes.
A spotlight on a new visual identity and consumer campaign from Transitions Optical is showing how Transitions® Light Intelligent Lenses™ help master light to enjoy every aspect of light with the comfort of everyday eyecare.
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